Brand Names

The Making of a Name

How do brand names differ from other names, and what goes into making a good name great and a bad name ghastly? Knowing this can spell the difference between bankruptcy and marketplace triumph.

Merchant: eBooks

Skin Industries Girls Tees - Chant Tee

Price: $24.50*
(Pacific Sunwear)

<strong>Online exclusive!</strong> Wear the shirt that will have them chanting your name. All-over brand name print across front with neon colored "Skin" and angel/devil logo girls. Small printed brand names on back shoulder.

Merchant: Pacific Sunwear

Dc Shoes Girls Hoodies - Expel Reversible Hoodie

Price: $59.50*
(Pacific Sunwear)

Kick flip it and reverse this hoodie from DC Shoes. All-over brand name print with scattered accent colored brand names and large "DC" in center. Reverse side features all-over print with record, radio and logo designs.

Merchant: Pacific Sunwear

Joey Green\'s Encyclopedia of Offbeat Uses for Brand-Name Products

$Joey Green\'s Encyclopedia of Offbeat Uses for Brand-Name Products$

Sale Price: $7.98*
Retail: $15.95 (50% off!)
(Cooking.com Cookbooks)

But First, A Word from Our Sponsor. I am constantly asked how I come up with all of these unusual ways to use brand-name products. The answer is simple. I don\'t.

Merchant: Cooking.com Cookbooks